The all-natural brand tribe517, has put culture to the top of the agenda, and welcomes Ffion Davies as the Director for this space.
Ffion brings extensive experience in Learning and Development, with a strong focus on quality and nurturing people. Her career spans delivering pivotal roles in education, sales, and people development across L’Oréal in the UK, Ireland, and Europe. She has also held high-profile training management positions in luxury London stores and a key quality-focused role within the Lore Group, further broadening her expertise to include the hospitality industry.
Davies sees herself stepping into this newly created position to work with the entire team in house, but a special focus on nurturing existing accounts, and developing relationships with new business too.
Under her stellar experience and hands-on guidance, tribe517 looks to continue and grow its already strong relationship building emphasis, with people always top of their schedule.
Of her appointment, she says "The 'one size most definitely doesn’t fit all’ ethos is the perfect starting point, and resonates closely with my belief in people, product and brand guardianship. Putting the therapists at the heart of everything we do, and supporting their ideas and individual business goals, means we can together individualise all sites, and so deliver thriving and enjoyable spa venues for all. A culture recognisable with all aspects the brand currently seeks to deliver, and as custodian of this, is an absolute privilege”.
Claire Caddick owner, founder and active team member of tribe517 said “we are thrilled that Ffion joins us at a pivotal time for the business, and know we are strongly aligned, with our ethos and strategic planning, and her strong relevant experience, drive and enthusiasm for everything we are aiming to achieve moving forward”.


