Cellcosmet, the Swiss skin revitalisation experts, has announced the launch of its new skincare formula that expands its CellEctive line created especially for demanding skin: CellLift Neck and Décolleté. This new cellular cream addresses this unique area, promising a luxurious, scientific approach to visibly redefine skin.
The skin of the neck and décolleté requires specialised attention and the Cellcosmet research team has developed targeted treatment for this area. Enriched with the brand signature CytoPepTM Cellular Extracts (peptides and skin's structural proteins – collagen, fibronectin, actin, keratin), hyaluronic acids, amino acids, vitamins and antioxidant ingredients, it has been clinically tested and shown to have an immediate tightening effect on the skin, while smoothing and providing lasting moisture, to even skin tone and brighten the complexion.
In this day and age, screens seem to dominate our lives, with the constant bending and stretching of our skin making “tech neck” premature lines an inescapable reality. CellLift Neck and Décolleté, developed by Cellcosmet’s team of scientists, is designed to counter the effects of the “tech neck” phenomenon.
The Cellcosmet scientific team once again applied very high standards of quality in developing this new formula. Using similar microbiological standards as seen in the pharmaceutical industry, the Cellcosmet research teams have created a lightweight, yet highly effective texture, that is easily absorbed. The formula contains 97% natural ingredients and has a pleasant, natural fragrance. The product forms part of the CellEctive line, made especially for demanding skin.
As Dr Silvia Girlea, Head of Consumer Science at Cellcosmet, explains:
“The skin of the neck and décolleté is the thinnest on the body and prone to premature and more conspicuous appearance of wrinkles. To combat sagging skin, it’s important to use a skincare formula that is highly concentrated in hyaluronic acid, collagen and other ingredients to promote increased moisture, such as our signature ingredient, CytoPepTM Cellular Extracts. Our new cellular skincare cream also contains peptides specifically selected for their firming and Botox-like effect, as well as antioxidants, which can be helpful for users who want to prevent the oxidative impact of sun exposure and even out their complexion.”
The CellEctive CellLift Neck & Decolletage will be used in specially created professional treatments at Harrods and John Bell & Croyden.
